{"title":"Home","description":null,"products":[{"product_id":"content-marketing-fur-anfanger-by-patience-johnson-taschenbuch","title":"Content Marketing for Beginners By Patience Johnson Paperback","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eContent Marketing for Beginners: Your Step-by-Step Guide to Attract, Engage, and Retain Your Target Audience\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDo you want to reach your ideal customers without constantly bothering them with annoying ads? Then this book is perfect for you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eContent Marketing for Beginners\u003c\/span\u003e\u003cspan\u003e is the practical guide for anyone who finally wants to understand how to build real relationships with valuable content – from scratch. Whether you're a small online shop, a solopreneur, or working for a startup: This book guides you step-by-step through the entire process.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eWhat you will learn in this book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eGet to know your target audience precisely:\u003c\/span\u003e\u003cspan\u003e Create detailed personas and find out what content truly moves your customers.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eDevelop the right content strategy:\u003c\/span\u003e\u003cspan\u003e Set clear goals and choose the appropriate channels (blog, social media, newsletter, etc.) for your business.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eCreate content that excites:\u003c\/span\u003e\u003cspan\u003e From brainstorming ideas to headlines that spark curiosity, to stories that stick in the mind.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eAttract, engage \u0026amp; retain:\u003c\/span\u003e\u003cspan\u003e Learn the crucial phases of the customer journey and deliver the perfect content at each stage.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003ePractical tips for everyday use:\u003c\/span\u003e\u003cspan\u003e Time management, editorial planning, and simple tools that even beginners can use immediately.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis book avoids theoretical castles in the air and instead provides concrete, immediately actionable instructions. No prior knowledge required.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003ePerfect for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan\u003eFounders and self-employed individuals\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan\u003eMarketing beginners and career changers\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e\u003cspan\u003eAnyone who wants to organically and sustainably increase their reach\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eStart today – and turn your content into your strongest marketing engine. Click \"Buy Now\" and inspire your target audience of tomorrow!\u003c\/span\u003e\u003c\/p\u003e","brand":"Digital E-book","offers":[{"title":"Default Title","offer_id":58365266264451,"sku":null,"price":39.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/7028\/7747\/files\/ContentMarketingLeitfaden_ContentStrategiefuerEinsteiger_ContentMarketingGrundlagen_ZielgruppeansprechenmitContent_Schritt-fuer-SchrittContentMarketing.jpg?v=1782833872"}],"url":"https:\/\/www.dermacontour-concept.com\/en\/collections\/frontpage.oembed","provider":"Patience Johnson Book Store","version":"1.0","type":"link"}